All my dreams have four wheels. My childhood fascination with Matchbox cars, Hot Wheels, and Revell plastic model cars grew as I got older. Cantwell High School Parking lot and the iconic Whittier Boulevard in East L.A became my automotive playground as both of these locations were considered home of the Lowrider. This was the early '70's and while Muscle cars thrived, my heart and soul belonged to the custom painted Lowriders. I especially favored the '60's and '70's styles of Buick Rivieras, Chevrolet Caprices, and Lincoln Continentals. I purchased my first Lowrider in 1975 and joined Lifestyle Car Club a few month later. As time passed I became more involved with customizing cars because of car show competition and have built some of the most popular Lowriders in the industry. Three decades later in 2006, I was elected into the Lowrider Hall of Fame and a year or so after I was offered the dream job of Editor for Lowrider Magazine. I feel fortunate to be the voice of our culture and express to the world why Lowrider Magazine will forever remain the number one authority in our automotive culture. Under my guidance, the magazine remains committed to extolling the virtues of hard work, creativity, and raising the bar for automotive modification.
The Ciadella family takes great pride in preserving the purity of yesterday and their staff is made up of some of the best classic cutters, sewers, door panel experts, and carpet craftsmen around.
Your steering column is what gives you the ability to control our vehicle with safety and precision which makes it one of the most vital components in your vehicle.
When we first envisioned Roll Models it began as a concept to increase our social media awareness, today it is a visual platform to increase the awareness of lowriding with an emphasis on person behind the car.
The newest must haves for your Lowrider
Giving our Bomb truck project modern-day performance values and reliability with some performance bolt-ons from Holley.
Find out how Steven Davidson built an incredible following that is growing exponentially.
A bulletproof solution to your GM and Ford/Lincoln steering needs.
Lowriding is about longevity. It’s what our lifestyle is based upon.
AutoMeter has the coolest collection of gauges that fit all our needs. Not only has their standard line of gauges been an industry standard, but they also have a series of gauges that are purpose-built for specific eras and looks.
Small, lightweight, and packing a punch, Powermaster starters pack more torque and endurance while their alternators live up to their namesake.
