Two decades deep in membership to the Rollerz Only car club, Joe Romero is no stranger to Lowriding. In fact, Mr. Romero was featured in these very pages fifteen years ago when his truck, “The New Attraction,” was a sweepstakes contender and the made the millennium calendar. With his knowledge of Lowriding Joe made the decision to build a 1963 Chevy Impala SS convertible. While the body style of the ’63 is a staple to most Lowriders, the most common response he got when showing off the purchased project was “What’s that?!” Needless to say, the car was a builder at best and needed a ton of work to be brought back to glory. He bought the car 7 years ago and let it sit for a while until he could finish the other projects he was working on. The build finally started about a year ago when Joe decided to put his build team together.

Joe’s build was officially underway when Johnny Gonzales began the metal work and Chris Coca reinforced the frame. The car was then taken to Albuquerque Classics for paint and additional body work, and the team there performed their magic before spraying an Impression Pewter Mist paint color, designed by Chip Foose. After the paint was laid, the car was brought back home to Joe’s garage for the All Pro Team to go to work. Chris Coca assembled all the chassis and all the hydraulics, as the car began taking shape. Shawn from Street Fame Customs was called in to handle all the tubing while Chris, Anthony (Whiteboy), and Bill Muller worked on the 383 stroker. The car was given a stereo system consisting of an Alpine CDA 9887 with a Kicker subwoofer, two 6 ½ in the kick panels and a 5 ¼ in the center console. The entire system is powered by a JL XD 700 amp.

Bill and Mario Sisneros at Gotcha Covered Upholstery were called in to complete the car’s amazing interior with custom heated seats and powered accessories, including a custom center console front to back with custom interior lights. The trunk was complemented with an Impala logo, while Anthony “Whiteboy” installed the digital dash, power windows, and vent windows. With the car complete and another LRM feature to his credit, Joe Romero is sure to have more amazing builds on the way soon.


“The Trophy Wife”

Owner : Joe Romero

Vehicle: 1963 Chevrolet Impala SS

City/State: Albuquerque, N.M.

Club: Rollerz Only

Engine: 383 Stroker

Body/Paint: Johnny Gonzales, Body, Albuquerque Classics, Paint

Interior: Bill and Mario Sisneros at Gotcha Covered Upholstery

Setup: Chris Coca assembled all the hydraulics. Shawn from Street Fame Customs was called in to handle all the tubing.

Rims: 13×7 Daytons