Getting his first taste of Cadillacs at an early age in his uncle’s shop in Cincinnati, Ohio, thirty-four year old Joey Durham knew exactly what path he was destined for. After relocating to Deltona, Florida, right outside of sunny Daytona Beach, he began seeking out the perfect ride to cruise in the area’s warm climate. After years of little luck in finding the perfect project, he was informed about a 1977 Cadillac Deville in dire need of love. The car was sitting in front of Joey’s friend’s house, and five hundred dollars later, Joey began his journey of resurrecting the Cadillac.
Within days, Joey brought the Caddy to Ed at NCA Customs where the Deville was given new life thanks to hours of metal work and rust removal. Joey’s original vision for the Caddy was to turn it into a hopper, but as the days of rebuilding grew longer, Joey changed his mind; he wanted his Cadillac to be on the road every day. Through numerous trips to the salvage yard to update the classic, a ’90 Fleetwood front end was added, as were panels from a ’91 Fleetwood. Taillights from a ’78 Cadillac were also added for a more unique look.
While the Caddy was in the shop, Ed Nester stripped the car down to bare metal and laid down his color mix of green and silver. Miguel Quiles was brought in to lay down his expert pinstriping throughout the Cadillac, including a Majestics logo on the front panels. Joey decided the suspension needed an upgrade, so he and his brother, Ronnie, got down and dirty by adding a full hydraulic setup that allows the Deville to reach new heights while cruising.
As the President of the Daytona Beach chapter of Majestics and a member for thirteen years, Joey wishes to thank his club members and his family for their support through the long nights of working on the Caddy. It’s been a long journey filled with trials and tribulations, but Joey feels that the outcome was well worth the ride. We would have to agree.
“The M Way”
Owner: Joey Durham
Make/Model: 1977 Cadillac Deville
City/State: Deltona, Florida
Car Club: Majestics C.C.
Engine: 350 GM crate motor with all chrome accessories
Paint: PPG silver metallic mixed with PPG olive green, black and mint green pinstripes
Suspension: Two Hi-Lo hydraulic pumps with engraved Majestics blocks, 8-inch Pro Hopper cylinders in the front and 12-inch cylinders in the rear, Six group 31 batteries and a four-switch panel on the dash
Audio: Alpine head unit, eight Sound Stream components, two Kicker 10-inch subwoofers, two Kicker amplifiers, Custom kick panels and window panels
Tires: Hankook 175/70R14’s
Wheels: 14×7 100-spoke all-chrome OG wire wheels