The Las Vegas Super Show is considered by many to be the “Super Bowl” of the Lowrider Culture. This year’s show was a prime example of the level of competition found at this annual custom throwdown, with over 700 of the world’s most elite Lowriders registered to compete in front of nearly 20,000 spectators, enthusiasts, and fans. Simply put, the Vegas Super Show is the stage that separates the men from the boys, and the ultimate proving ground for all competition-minded builders. If your car wins awards here, you are truly at the top of the class among the Lowrider elite, and your car will become an instant legend. It takes years of dedication to make it to this level, so the respect among competitors is as serious as the competition between them. In order to become eligible to participate in the Las Vegas Super Show, builders must qualify through one of the five other Lowrider Magazine-sanctioned shows throughout the year, leaving many hopeful competitors scrambling to attend this year’s Pueblo, CO show, which took place just one week prior to the Vegas show. Anticipation was high, and the cars were low, as many different contenders from all over the nation invaded this year’s battleground, Cashman Field in Las Vegas, NV. Lowrider enthusiasts lined up early Friday morning for the move-in, while the staff at Lowrider Entertainment worked hard to swiftly move the show cars into their designated showcase areas.
As the day began, 200 hand-picked cars were tucked neatly inside the indoor venue, representing the cream of the Lowrider crop from all over the nation. This year’s show featured some returning heavy hitters who were hoping to place better than they had done in last year’s show, as well as several newcomers, who were competing for the first time on the culture’s biggest stage. One of the most notable debuts at this year’s show was JR Garcia of the Imperials Car Club from Los Angeles, with his impeccable 1964 Chevy Impala nicknamed “Guilty Pleasure.” JR has over 8 years in the build and the amount of detail he put into the car made it well worth the wait. Michael Tovar took home “Bomb of the Year” honors thanks to adding a new hardtop, patterned by Mario’s Auto Works, to his ’37 Chevy, aptly named “Wanted 37.” The bomb categories were some of the toughest to judge at this year’s Super Show, and as a result, Michael Tovar took home the “Lowrider Excellence Award,” as well as first place in the Bomb “Best of Show” category. Lowrider of the Year Champion Chris Roark took home that honor again and he also busted out with yet another new ’58 Impala Hardtop, which featured a new car club plaque in the rear window too. Always a crowd pleaser and never one to disappoint, Chris’ trio of ’58s, and his new club Classic Memories, had the crowd in awe with four-wheeled examples of Lowrider perfection. Elite Car Club made excellent use of their allotted space by adding a new Cutlass and ’53 Bel-Air to their award-winning club. Mario DeAlba Sr. and his 1936 Chevy, “El Padrote,” capped off the end of the Elite line-up, along with the legendary “Fortune Teller.” Southside Car Club had the crowd buzzing with their incredible line-up, which featured a number of fully restored, traditional, and well-engineered custom rides at the show. The attention to detail on Southside’s rides are outstanding, so it’s easy to see why the club is definitely in a class by itself. Trino Alfaro and his masterpiece, “Cherry 64,” were holding court alongside fellow club members from Traffic Car Club. Traffic was showing hard with their two, three, and four-wheel creations on display throughout the building. Techniques Car Club had Joey Hernandez’s “Family Jewels” on display, fresh from his feature in the September 2009 issue of Lowrider Magazine. This is only a small percentage of the beautiful rides on display indoors at the Super Show, we could honestly fill a whole issue of Lowrider Magazine with the contents of the indoor show area alone.
In the outdoor section of the show, there were over 500 cars on full display, during a perfectly comfortable summer day. The morning sun was in full effect, but not like it was during past years, where the heat was unbearable. Spectators instead basked in the comfort of a beautiful sunny day, which allowed the candy paintjobs to pop, the flake to shimmer, and the chrome to shine before their enthusiastic eyes. As we walked to the show, we saw an impressive display by the guys from USO Car Club, who had set up a line of over 40 cars, which represented USO chapters from all over the nation. Some of the other highlights of the outdoor show included Big Country’s cream ’62 Impala, and Red’s blue Monte Carlo, which were accompanied by a display that was tagged up by legendary graffiti artist OG Abel. “Strictly Business” was on display for the first time in 10 years, as owner Manuel Corbala of Elite Car Club handed down the keys to his 10-year-old son, after the car had previously taken home Lowrider of the Year Honors three times in a row. Outdoors we also met with Luis Rodriguez, who drove down his hopper from Santa Ana, CA to represent the Padrinos Car Club. While DJ OG Able handled the turntables and Pony Boy rocked the microphone, the crowd kept it moving on the Cashman Field grounds, soaking up all of the scene’s best and brightest Lowriders, Car Clubs, and builders. We also teamed up with Rollerz Only to take their yearly Car Club picture.
Show sponsors worked overtime to ensure that everything for this amazing event was in order. Our loyal Lowrider sponsor, Lugz, was in the house, giving away free shoes to those lucky enough to get them. The guys from Rust-O-leum were on hand as well, giving consumers demonstrations of their award-winning product, a must use item for many prospective Lowrider builders. The crew from Crazy Cutting showed off some of their finest work, including custom-cut car club plaques and custom built A-arms, while Ruthless Records rocked the house with their cutting-edge music.
This premier event lived up to its hype as usual, thanks to the many Car Clubs, builders, enthusiasts, spectators, and fans, who made the trip to attend the 2009 Lowrider Las Vegas Super Show. If you missed this event, make sure to make it to Vegas next year, as this show is one that seems to get better and better as the years go by.
Best Car of Show
1st: Chris Roark, ’58 Chevy Impala
2nd: Jesus Ortega, ’87 Chevy Monte Carlo
3rd: Trino Alfaro, ’64 Chevy Impala SS
Best Traditional Lowrider
1st: Mario Mercado, ’77 Cadillac
2nd: Glen Saiz, ’64 Chevy Impala
3rd: Michael Grey, ’60 Chevy Impala
Best Original ’69 & Below
1st: Jesse Holquin, ’57 Chevy Convertible
2nd: Sunny Fao, ’57 Chevy Convertible
3rd: Gerrardo Yanez, ’57 Chevy Convertible
2009 Lowrider Las Vegas Super Show
1st: Isidro Juarez, ’50 Chevy Truck
2nd: Sal Sierra, ’36 Ford Truck
3rd: Henry Palacios, ’51 Chevy Truck
1st: Michael Tovar, ’37 Chevy Convertible
2nd: Mario DeAlba Sr., ’36 Chevrolet
3rd: Cesar Rodriguez, ’38 Chevy Master Deluxe
1st: Sebastian Paz
2nd: Fatima Garcia
3rd: Dagoberto Duran
1st: Jose Duran
2nd: Noah Gomez
3rd: Evelina Gonzalez
Lowrider Excellence Award
Michael Tovar, ’37 Chevy Convertible