About Lowrider Magazine

Lowriding is a mysterious segment of the car world. Its roots began in the Mexican-American culture, but its influence has spanned the globe and continues to grow. The cars we feature are second to none, but it doesn’t begin and end with amazing paintjobs, wire wheels, and hydraulic suspensions. It’s much more than that. Family, camaraderie, and an entire lifestyle are the core of the lowrider scene. It transcends generations and the feeling of solidarity is palpable at the events we cover. Since 1977, LOWRIDER Magazine has been the premiere publication for this world that began with a simple interest in cars, but can now be defined as an enduring legacy. We pride ourselves on being the No. 1 voice for those who are part of its past, present, and future, and keep the artistry, cars, and mentality alive.

Tech & How-To

With summer upon us, it’s time to get into the swing of things so we’ve compiled a list of must have components and accessories in order to help get your car where it needs to be.

Product Showcase

Creating a cool set of wheels is one thing, but to create a wheel brand that evolves into a household name is an entirely different feat.

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